Homeowners who reached Liss and stopped moving house. About three in four own their home. The typical resident is nearly fifty. Only one in five is in the 25 to 44 bracket. The removal vans come to Liss to drop people off and, most years, go away empty.
Every population figure on this page comes from the 2021 Census unless stated otherwise. About 74% of households own their home, around 14% rent privately and about 12% rent socially. Private renting is a small corner of the village, so anyone moving in to rent will find the choice thin and their landlord's other tenants are mostly owner-occupiers next door.
The typical resident is 49, and people aged 25 to 44 make up about 20% of the population. That's a village weighted towards the second half of the mortgage and beyond. Young professionals exist here, but they're in the minority and they know it, because they're the ones asked to help carry the tables at every village event.
Modelled household income across Liss averaged about £63,000 before tax in the financial year to March 2023. That figure describes those years, not today, and it's gross, not take-home. Either way, most households here are comfortable rather than stretched, and the car parked outside usually has a second one behind it.
The household mix is mostly families and couples, with a large tail of people living alone. About 21% of households are couples with dependent children and about 8% are lone parents. About 28% of households are one person living alone, and within that group about 15% of all households are a single pensioner on their own. Those two figures overlap, so the second doesn't add to the first. In practice it means a lot of quiet houses, and a good share of the village's front gardens are tended by someone who's had the same neighbours for a very long time.
About 38% of residents hold a degree-level qualification, about 16% have no formal qualifications, and about 2% are full-time students. That's a broad spread, not a university town and not a place where everyone did the same thing. The students are mostly home for the holidays, and there are not enough of them to support a late-night takeaway.
About 253 of Liss's 5,882 residents live in communal settings such as care homes, not private households. That's small enough that it doesn't distort the household shares above, but it adds to the older profile.
Liss is a settled, well-off, older community with a solid core of families. The trade-off is that few newcomers arrive, and a young renter will find they're the unusual one on the street.