Hook is homeowners in middle age, and doing nicely. Three in four households own their home. The typical resident is in their early forties. Nearly half have a degree. The parents' evening crowd and the mortgage-overpayment crowd are mostly the same people.
Every population figure here comes from the 2021 census, which counted 9,242 people in 3,732 households. About 74% of households own their home, outright or with a mortgage. About 13% rent privately and about 10% rent from a council or housing association. Landlords are a minority here, and so are the people who sign a new tenancy every year and complain about the deposit.
The median age is 41, and about 26% of residents are aged 25 to 44. That makes Hook neither a retirement village nor a young professionals' patch. It is the stretch of life where the conversation moves from nurseries to university open days without much in between.
Modelled household income averaged about £76,000 a year before tax in the financial year to March 2023. That's an Office for National Statistics estimate averaged across the area, not a current salary survey, and a lot has happened to pay and prices since. It still describes a place where the question is which extension to build, not whether the boiler can wait until spring.
About 27% of households are couples with dependent children, the largest single slice of family life here. About 9% are lone-parent households, which is a reminder that not every Hook household runs on two salaries.
Around 23% of households are one person living alone. Some of those are younger residents, but about 10% of all households are a pensioner living alone, and that group sits inside the single-person figure rather than on top of it. They are the ones who remember when the estates were fields, and they have seen every new close go up since.
About 45% of residents aged 16 and over hold a degree or equivalent, and about 9% have no formal qualifications. Only about 2% are full-time students, so Hook has no student quarter. Plenty of graduates live here. Hardly anyone here is still studying for one.
Almost everyone lives in a private household. Only 35 residents live in communal settings like care homes, too few to change how any of the other figures should be read.
The local community is one of Hook's real strengths. It is settled, owner-occupied and comfortably off, and most of the people who move in stay long enough to put up a shed.